5 Beauty Trend Predictions for 2023

Beauty trends are also influenced by what's popular in mainstream pop culture, let's find out!

Seema Rai
Seema Rai

Beauty trends, like fashion, come and go, and it always appears to be cyclical with the passing of the years. This is true in all aspects of beauty, including skincare, haircare, and makeup. Summer trends, for example, tend to favor lighter colors and sun-kissed, glowing skin, whereas winter trends favor darker colors and a focus on keeping skin hydrated and moisturized.

If you want to be ahead of the curve and capitalize on beauty trends before everyone else, here’s what we think will be the most popular in 2023.

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Beauty trends are also influenced by what’s popular in mainstream pop culture, whether it’s a hot.

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ew show that’s super fashion forward and showcasing unique looks, or an artist who is fashionably edgy and has a following, inspiring clothing brands to model their looks after them.

The decade of the 1970s is making a comeback. Straight hair parted down the middle, as well as shags of all kinds, including curly shag, long shag, shaggy mullet, and classic shag. More textures, with the shaggy choppy layered look, many layers to achieve the feathered look, and even grungy layers with wispy curtain bangs.

Eyebrows with a high arch

You might have been relieved to put the skinny brows of the 1990s, but they’re making a comeback. To get this look, look to Janet Jackson, Paris Hilton, and Christina Aguilera, who all had skinny brows in the 2000s. Also read Is Natural Deodorant Actually Better for Your Health?

Skin barrier restoration

There is a growing interest among consumers regarding the skin barrier cushioning your body’s largest organ (your skin) from hostile environmental elements. It’s especially important to protect your skin barrier during the winter, when temperatures drop and humidity in the air decreases.

People are starting to realize that having a healthy skin barrier allows them to tolerate other products and key ingredients better because their skin is less likely to feel stripped and tight.

Honey blonde hair

We’re going to see a lot of Pamela Anderson-inspired butter blondes. These usually necessitate a heavy highlight or a lift single process. Remember that achieving either look is dependent on your natural hair color and skin tone, which your hair colorist will assist you with.


Bangs of all shapes and lengths are making a comeback and will undoubtedly take center stage in 2023. If you want to switch up your hairstyle without losing any length. Don’t forget that bangs come in a variety of styles and can be worn with either. Take this into consideration, and most people can find the perfect bang to complement their look with the help of a professional stylist. Also read Contour: Everything you need to know about contouring

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