Deepika Padukone, the popular Bollywood actress, has launched her own self-care line for modern women
Deepika Padukone launched Ashwagandha Bounce, a rejuvenating moisturiser. And Patchouli Glow, a sunscreen drop, under her newly launched self-care brand 82°E on Tuesday. Dee and Jigar K Shah are the co-founders of 82°E. The two launched their new brand together, last week.
The actress has joined the ranks of top Hollywood stars such as Hailey Beiber. Kim Kardashian, and others by launching her own skin care line, 82oE.
According to The National News- the products have been medically tested. The Products are vegan, and are cruelty-free. The products are now only available on the website. Despite its Indian roots, the brand promises to serve a global audience.
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Took two years to launch: 82e
Deepika Padukone wrote on Instagram as she launched her new brand, “The joy of building something from the ground up is truly second to none!, After two years of hard work, I am pleased to present 82e.com”.
Following a teaser on her social media account, the actress shared a lengthy note for her new self-care brand. Along with a promise. “Two years ago, we set out to create a modern self-care brand born in India, for the world,” she wrote.
Our brand got inspiration from the standard meridian running longitudinally across India.Shaping the relationship of India with the rest of the world.
With Love and Appreciation, Deepika Padukone, 82°E Co-Founder”. @82e.official is on a mission to make self-care a simple, joyful, and effective part of your daily routine.
Brand is all priced at $2,700
The Ashwagandha Bounce, a rejuvenating moisturiser with ashwagandha and sodium hyaluronate. Priced at $2,700, according to the official Instagram post. Patchouli Glow, which is nourishing sunscreen drops enriched with patchouli and ceramides, has a regular price of $1,800.